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Can’t bear the store cost in the pandemic? Start selling on Facebook!


Friday, September 4th, 2020

As people are preferring to stay at home amidst the pandemic, it’s a wise move to take your business online. The small firms are especially having a hard time staying open and making enough money to incur the running costs. 

How can you make an online shop where it’s sure that most customers will come? Resort to Facebook! Selling on Facebook can be the smartest idea in this lockdown situation. Not every seller is on Facebook but mostly all buyers definitely are!

With over 2.6 billion active monthly users, the audience is more than large enough to go around.

Don’t know how to set your Facebook store yet? Don’t worry – This blog is here to guide towards the right path with all the steps.

How to Sell on the Facebook Marketplace?

Facebook recently launched its marketplace to make online selling a more evolved, convenient and smooth process.

The best part about selling from Facebook is that there’s no shopping cart or fees. Facebook doesn’t have any role in the payment or delivery of items. If you want to start selling, but you’re not ready to make huge investments, this could be a great option for you. This is how you can get started:

1) Enter the marketplace

When you log in to Facebook, you will find a new ‘shop’ icon. Click the icon to proceed.

You will be presented with more information from Facebook before proceeding further.

2) Add a photo

You will be suggested by Facebook to add a photo of the product you wish to sell. Unlike common online e-marts, Facebook does not charge for including multiple photos to listings. Make sure the photos help the customer to judge the product and give the most information about the item.

3) Add a title

Next, the process will need you to assign a title to the product. Make sure your title is crisp, informative and easy to understand. Facebook imposes a 100-character limit on the title.

4) Add a description

Now you will need to add a description for your product. Include details, material information and all features like “condition, size, colour and more”.

5) Add a price

Facebook will ask how much price you need to put for your product. This will be displayed in your local currency. You can edit this later if you wish.

6) Add location and category

Now Facebook will take you towards demographic settings. Here you have to choose a location to advertise this in and the category under which your product falls.

Choose a category from the pre-made list supplied by Facebook.

7) Complete

Finally, Facebook will make your product visible to people. It will also take you to your items management area, where you can communicate with buyers and edit your items.

Don’t have many Facebook friends? Want to reach everyone out there? This is how to Promote Your Products on Facebook.

There are many ways that Facebook makes it easy to promote the products you’re selling on their platform. Take the Orion tips on the same:

Organic Posts.

Don’t make your followers feel like you’re only on Facebook for sales. Show that your product or services are what the society actually needs right now. Besides liking and sharing posts from your audience, get the ideal content marketing services to prove to people that you care.

Video marketing can be Knight in the Shining Armour as videos are easily shareable and can help you make ideal emotionally connecting content.

Facebook Ads.

Paid options can be worth the investment if your Facebook Marketing Agency is a pro.

With Sponsored posts, you can reach wherever you want to sell your product beyond your demographic boundaries.  You can reach as many followers as your budget can handle. The best part is they do not even look like you are trying too hard to sell and look like usual posts.

Facebook Carousel ads allow you to show several images of your products and can feature calls to action. If you want to start your business at full throttle, targeted Facebook ads can be a catalyst to make you rule your niche.

Facebook is not just a social media platform anymore, magic can be created here, especially for businesses. YOU just need to take the expert guidance of the right Facebook marketing Company like Orionators to ace the game.

Who We Are?

Orionators is a full-fledged digital marketing agency based in India. We are empowered by the vision of Miraj Group and are constantly working towards making brands digitally empowered. If your business needs any kind of support, our panel of experts is always available to serve your business.

Get in touch with us now!