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Know How Infographics Can Get You Maximum Attention


Friday, October 9th, 2020

You might have seen many people who want to find out how to do a certain thing, resort to YouTube videos. The videos have less of theory, and you can practically learn the solution to your pain point. This clearly shows that only theoretical data or visuals can’t give you a proper answer, the best answers lie in combinations.

In one of our recent blogs we spoke about – Here’s what can bring maximum visitors to your website! Taking this one step ahead, today, this blog will talk about how infographics can be put to use to get utmost, focus on your brand.

Let’s begin

Inform your TG in the best way while saving their time and energy

Our brains do not like a big chunk of information as the same cannot be restored. When it comes to details in a short and crisp form, we retain it better. Moreover, there is no surprise that we remember information presented to us in a visual format far better than text. A study has revealed that the human mind processes visuals 60,000 times faster.

This is why a well-designed infographic made by design services and content writing agencies act as a catalyst to bring maximum attention to the target audience.

Infographics Are Linkable

The reason why infographics can fetch the maximum traffic to your website is that they give the liberty to attach the best of CTAs with them. Have you ever seen an infographic from Nykaa? It will give you the information you need and the CTA will take you directly to the page from which you can buy the mentioned product to solve the issue for which you read the infographic.

If anyone tells you that infographics don’t earn links anymore, they’re wrong. You need to take help of the best digital marketing company, and our brand will be good to go with the power of infographics.

Infographics Are Shareable

Infographics are generally a one-page informative pamphlet. Just like you receive a meme or a good morning JPG file on your Whatsapp, you can share the infographic as well. Your brand makes sweaters and wants to give a gist of the five new styles you have introduced for Winter 2020 – Go ahead and get an infographic made. It will be informative as well as will show the products. Within a few hours, your brand’s new works will become viral, and you can reach the potential buyers at an extremely affordable cost and negligible efforts.

Whether that’s on social, between team members or even within blog posts and articles; they’re a great way to share information with others.

Why not consider slicing up your infographic into social-sized cards which can be shared across social? A great way to repurpose and drive further engagement from the content.

Infographics Can Help to Increase Sales

If you want the loyalty of your consumers, you primarily have to be transparent with them. Give them as much information as possible in a crystal clear manner so that you have their faith. When they know what they are getting into, they would be more than willing to purchase from you rather than your competitors who provide half information. 

A customer can’t invest too much time and energy in knowing your brand, therefore give them all the material information in a short and crisp manner. 

Rather than writing out the processes, benefits, and comparables, an infographic could make it instantly evident to potential buyers as to why they should choose you over the competition.

An infographic doesn’t have to be used as a link building or PR tool.

Think about how you could visually educate your prospects and give it a try.

Can be understood by all in form of a story

Have you seen a Maggie Packet? There are chronological steps which have to be followed to make the “dish.”

Text cannot be entirely understood by a layman, but we know that a majority of the population eats Maggie. So how do they first learn how to make it? With the infographic present on their packaging, which gives the instructions in concise sentences that can be easily understood as they are backed by clear images.

In a similar manner, if you want to enlighten your audience about your brand messages, personality, product or service in a story-like format, an infographic can work wonders.

It’s the data and stories behind an infographic which matter most, but when you can present them in a visual way, stories can really come to life and be seen far more positively than simply sending. 

Infographics are a great way through which you can not only get the attention of the target audience but can take them into the purchase funnel as well. You need the right linking. Contact Orionators now – and turn your potential buyers into your loyal consumers.

 Who We Are?

Orionators is a full-fledged digital marketing agency based in India. We are empowered by the vision of Miraj Group and are constantly working towards making brands digitally empowered. If your business needs any kind of support, our panel of experts is always available to serve your business.

Get in touch with us now!